Elevating Trace3's AI Leadership with Industry Creators on LinkedIn

Trace3, an IT consulting firm specializing in AI, cloud, and cybersecurity, wanted to position itself as a leader in B2B AI innovation. The goal? Leverage LinkedIn industry creators to drive awareness and engagement by showcasing Trace3’s cutting-edge work, including collaborations with NFL teams, the Evolve Conference, and its AI innovation team.

To amplify Trace3’s thought leadership, we sourced and partnered with micro to macro AI-focused industry creators spanning general AI, FinTech, and Healthcare. The campaign introduced influencer marketing as a new channel for the company, allowing them to tap into a trusted network of experts as well as their highly tuned-in audiences. Content highlighted Trace3’s impact in AI, including high-profile collaborations with teams like the Detroit Tigers and Denver Broncos.

By leveraging LinkedIn’s professional audience, we ensured content resonated with decision-makers in the tech and business space. The campaign focused on driving meaningful engagement, positioning Trace3 as a go-to source for AI-driven business solutions.

Platform: LinkedIn

By utilizing key LinkedIn influencers, Trace3 gained a powerful, authentic voice in the AI space – proving that the right industry creators can bridge the gap between innovation and audience engagement.

89K impressions.  37.3K video views. 990 reactions.