We are a data-driven team of creator marketing experts, revolutionizing brands with authentic storytelling and strategic amplification to drive results that matter.
Our Story
Established in 2008, AdParlor quickly rose to prominence in the paid social industry with the advent of Facebook’s advertising platform. Initially established as a digital-first agency, our journey reached a significant milestone in 2010 when we became a trusted Meta Business Partner. In 2019, our evolution took another leap when we were acquired by Fluent, Inc. This strategic move further fueled our success, driven by flawless planning and execution that expanded our clients’ reach and delivered efficient performance. Embracing the ever-evolving digital landscape, we redefined our focus in 2023 by integrating our areas of expertise into a creator-first agency.
Our Expertise
At the intersection of culture and technology, we’re experts in every creator-led channel—from Instagram, TikTok, YouTube, and Facebook to Twitch, Snap, Pinterest, LinkedIn, X, CTV, and Podcasts. Our deep understanding of both creative narratives and analytical strategies empowers brands to engage audiences in ways that are as impactful as they are authentic.
Our Values
Mission
Empower brands and agencies to harness the full potential of creator marketing integrated with paid media expertise.
Vision
To be the preferred partner for brands and agencies, redefining the future of creator marketing with transformative strategies that merge authentic storytelling with measurable outcomes.
Meet our Leadership Team
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Don Patrick
Chief Executive Officer
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Kristina Coughlin
General Manager
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Matt Hudson
Vice President of Finance
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Alyson Salva
VP, Media Strategy & Operations
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Jared Levy
VP, Client Strategy & Amplification Solutions
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Daniela D’Angelo
Director, Influencer Strategy & Operations
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Ryan Howell
Sr. Director Business Development
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Stephanie McCarthy
Director of People Team