Monthly Active Users
Stop the Scroll Engage, Captivate, and Convert With TikTok
With over 1 billion monthly active users worldwide, TikTok offers advertisers an unrivaled platform to showcase creativity and connect with a diverse audience where they're the most active.
At AdParlor, we fuse creator-driven, storytelling with paid media expertise to help brands turn scrolls into measurable outcomes. From full-funnel campaigns to always-on optimization, we know what works on TikTok.
Reach a Diverse and Extremely Engaged Audience
1.5Billion
2.65%
Average Engagement Rate
71.2%
of users have made a purchase after seeing a TikTok ad on their feed
Why Brands Choose Adparlor for TikTok
TikTok is where culture happens in real-time, and we make sure your brand shows up with purpose and impact. AdParlor combines creative storytelling with paid media strategy to craft campaigns that don't just go viral — they drive real business outcomes.
Creator-Led, Performance-Obsessed
We merge influencer strategy with media buying expertise to drive full-funnel results, from video views to sales.
Built for TikTok, Backed by Data
From Spark Ads to TikTok Shop, our approach is platform-native and insight-driven.
Our TikTok Capabilities
AdParlor offers full-service solutions that bring together creator strategy, paid media, TikTok Shop operations, and thumb-stopping creative. Our team tailors every campaign to meet your brand goals while optimizing for what actually performs on the platform.
TikTok Creator Services
We build creator-led campaigns that are designed to scale. Whether you need organic content, Spark Ad-ready UGC, or a full-funnel influencer strategy, we've got you covered.
User-generated content with Amplification: We handle all forms of creator activations – from organic posting to delivery of UGC assets with usage rights. Our hands-on briefing process ensures we deliver brand-aligned content that'll drive performance both organically and paid.
Real-Time Optimization & Measurement: We follow TikTok's best practices to develop high-performing creative tailored for impact, then continuously test, refine, and scale what works. Through brand lift studies, incrementally measurement, and real-time optimizations, we uncover what truly drives performance.
Paid Media Strategy & Execution
We use TikTok's most effective ad formats and targeting capabilities to move users down the funnel—from first impression to final conversion.
Full-Funnel Media Buying: We leverage high-impact formats like TopView, Spark Ads, and Dynamic Showcase Ads to engage users at every stage of the buyer journey.
Advanced Targeting & Data Activation: Combining first-party data with platform signals and psychographics, we precisely reach high-intent audiences ready to convert.
Creative Optimization & Measurement: We follow TikTok's best practices to develop high performing creative tailored for impact, then continuously test, refine, and scale what works. Through brand lift studies, incremental measurement, and real-time optimizations, we uncover what truly drives performance.
Creative Studio
From concept to execution, our in-house creative team crafts original assets designed to perform in the TikTok ecosystem.
End-to-End Production: Storyboarding, scripting, filming, editing—whether on location or in studio, we create polished assets for paid, organic, and owned use.
In-House Design Team: Custom-branded statics, motion graphics, and reusable templates—all built to align with your brand's identity.
Ongoing Content Adaptation & Testing: We resize, re-edit, and A/B test creative variants to learn what drives clicks, engagement, and conversions.
Proven Success with Global Brands
We worked with a national sporting goods retailer with a large e-comm presence to drive incremental store visits during the holiday season. By leveraging a combination of product sales and video view campaigns on TikTok, we were able to go beyond the expected foot traffic driving incremental reach and results for our client.
$0.34
Cost Per Store Visit
$1.79
Cost Per Incremental Store Visit
23%
Incremental Store Visit Lift